Freedom of expression, aspiration and gender: A cultuling in the student demonstration
During demonstrations, people voice their aspirations to the government. On April 11, 2022, during the COVID-19 pandemic, millennial and Gen-Z students led widespread protests in several Indonesian cities. This study examines Indonesian student demonstration slogans using the conceptual model of cul...
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Elsevier
2025-01-01
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| Series: | Social Sciences and Humanities Open |
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| Online Access: | http://www.sciencedirect.com/science/article/pii/S2590291124004649 |
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| author | Siti Nurbayani Elly Malihah Millary Agung Widiawaty Moh. Dede Bayu Iqbal Anshari Asep Mahpudz Erry Sukriah Sri Wahyuni |
| author_facet | Siti Nurbayani Elly Malihah Millary Agung Widiawaty Moh. Dede Bayu Iqbal Anshari Asep Mahpudz Erry Sukriah Sri Wahyuni |
| author_sort | Siti Nurbayani |
| collection | DOAJ |
| description | During demonstrations, people voice their aspirations to the government. On April 11, 2022, during the COVID-19 pandemic, millennial and Gen-Z students led widespread protests in several Indonesian cities. This study examines Indonesian student demonstration slogans using the conceptual model of cultuling analysis. The research data originated from demonstration posters from higher students posted on Twitter and X. A total of 73 posters contained a mix of Indonesian, local, and foreign phrases. These posters were widely circulated on social media “X'' and went viral among netizens. The conceptual model of cultuling analysis, which encompasses delivery, emotional, and cultural values with 16 parameters, was used to analyze the data. The demonstration slogans incorporated humor, sarcasm, and references to popular culture. Slogans were often written in all caps, including social media hashtags. Men and women demonstrators style their messages differently, but both express shared feelings of frustration and disappointment with the government and its policies. Speech acts that used creative linguistic strategies, emotional expressions that ranged from anger to satirical critique, and cultural values that reflected complex societal dynamics of power, gender, and social resistance. Mixed languages and popular terms reflect linguistic diversity due to globalization. Men tended to use more direct language, whereas women used examples from their everyday lives. Recognizing sexist undertones in certain slogans underscores the importance of gender sensitivity in public discourse. Therefore, sexism in some slogans highlights the need to increase gender awareness in public and political communication. |
| format | Article |
| id | doaj-art-1a889ceb90fa44dd8e88cb79f6db7bf1 |
| institution | Kabale University |
| issn | 2590-2911 |
| language | English |
| publishDate | 2025-01-01 |
| publisher | Elsevier |
| record_format | Article |
| series | Social Sciences and Humanities Open |
| spelling | doaj-art-1a889ceb90fa44dd8e88cb79f6db7bf12025-01-18T05:05:11ZengElsevierSocial Sciences and Humanities Open2590-29112025-01-0111101267Freedom of expression, aspiration and gender: A cultuling in the student demonstrationSiti Nurbayani0Elly Malihah1Millary Agung Widiawaty2Moh. Dede3Bayu Iqbal Anshari4Asep Mahpudz5Erry Sukriah6Sri Wahyuni7Faculty of Social Sciences Education, Universitas Pendidikan Indonesia, Bandung, West Java, 40154, Indonesia; Corresponding author.Faculty of Social Sciences Education, Universitas Pendidikan Indonesia, Bandung, West Java, 40154, IndonesiaHuman Geography Program, School of Geography, Earth and Environmental Sciences, University of Birmingham, Edgbaston, Birmingham, B15-2TT, United Kingdom; Cakrabuana Institute for Geoinformation, Environment and Social Studies (CIGESS), Cirebon, West Java, 45188, IndonesiaFaculty of Social Sciences Education, Universitas Pendidikan Indonesia, Bandung, West Java, 40154, Indonesia; Department of Transdisciplinary Studies, Graduate School, Universitas Padjadjaran, Bandung, West Java, 40154, Indonesia; Corresponding author. Graduate School, Universitas Padjadjaran, Bandung, West Java, 40154, Indonesia.Cakrabuana Institute for Geoinformation, Environment and Social Studies (CIGESS), Cirebon, West Java, 45188, IndonesiaFaculty of Social Sciences Education, Universitas Pendidikan Indonesia, Bandung, West Java, 40154, IndonesiaFaculty of Social Sciences Education, Universitas Pendidikan Indonesia, Bandung, West Java, 40154, IndonesiaFaculty of Social Sciences Education, Universitas Pendidikan Indonesia, Bandung, West Java, 40154, IndonesiaDuring demonstrations, people voice their aspirations to the government. On April 11, 2022, during the COVID-19 pandemic, millennial and Gen-Z students led widespread protests in several Indonesian cities. This study examines Indonesian student demonstration slogans using the conceptual model of cultuling analysis. The research data originated from demonstration posters from higher students posted on Twitter and X. A total of 73 posters contained a mix of Indonesian, local, and foreign phrases. These posters were widely circulated on social media “X'' and went viral among netizens. The conceptual model of cultuling analysis, which encompasses delivery, emotional, and cultural values with 16 parameters, was used to analyze the data. The demonstration slogans incorporated humor, sarcasm, and references to popular culture. Slogans were often written in all caps, including social media hashtags. Men and women demonstrators style their messages differently, but both express shared feelings of frustration and disappointment with the government and its policies. Speech acts that used creative linguistic strategies, emotional expressions that ranged from anger to satirical critique, and cultural values that reflected complex societal dynamics of power, gender, and social resistance. Mixed languages and popular terms reflect linguistic diversity due to globalization. Men tended to use more direct language, whereas women used examples from their everyday lives. Recognizing sexist undertones in certain slogans underscores the importance of gender sensitivity in public discourse. Therefore, sexism in some slogans highlights the need to increase gender awareness in public and political communication.http://www.sciencedirect.com/science/article/pii/S2590291124004649COVID-19IndonesiaSocial mediaWomen |
| spellingShingle | Siti Nurbayani Elly Malihah Millary Agung Widiawaty Moh. Dede Bayu Iqbal Anshari Asep Mahpudz Erry Sukriah Sri Wahyuni Freedom of expression, aspiration and gender: A cultuling in the student demonstration Social Sciences and Humanities Open COVID-19 Indonesia Social media Women |
| title | Freedom of expression, aspiration and gender: A cultuling in the student demonstration |
| title_full | Freedom of expression, aspiration and gender: A cultuling in the student demonstration |
| title_fullStr | Freedom of expression, aspiration and gender: A cultuling in the student demonstration |
| title_full_unstemmed | Freedom of expression, aspiration and gender: A cultuling in the student demonstration |
| title_short | Freedom of expression, aspiration and gender: A cultuling in the student demonstration |
| title_sort | freedom of expression aspiration and gender a cultuling in the student demonstration |
| topic | COVID-19 Indonesia Social media Women |
| url | http://www.sciencedirect.com/science/article/pii/S2590291124004649 |
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