Tour Route Multiobjective Optimization Design Based on the Tourist Satisfaction

The question prompted is how to design the tour route to make the tourists get the maximum satisfactions considering the tourists’ demand. The influence factors of the tour route choices of tourists were analyzed and tourists’ behavior characteristics and psychological preferences were regarded as t...

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Main Authors: Yan Han, Hongzhi Guan, Jiaying Duan
Format: Article
Language:English
Published: Wiley 2014-01-01
Series:Discrete Dynamics in Nature and Society
Online Access:http://dx.doi.org/10.1155/2014/603494
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author Yan Han
Hongzhi Guan
Jiaying Duan
author_facet Yan Han
Hongzhi Guan
Jiaying Duan
author_sort Yan Han
collection DOAJ
description The question prompted is how to design the tour route to make the tourists get the maximum satisfactions considering the tourists’ demand. The influence factors of the tour route choices of tourists were analyzed and tourists’ behavior characteristics and psychological preferences were regarded as the important influence factors based on the tourist behavioral theories. A questionnaire of tourists’ tour route information and satisfaction degree was carried out. Some information about the scene spot and tourists demand and tour behaviors characteristic such as visit frequency, number of attractions visited was obtained and analyzed. Based on the convey datum, tour routes multiobjective optimization functions were prompted for the tour route design regarding the maximum satisfaction and the minimum tour distance as the optimal objective. The available routes are listed and categorized. Based on the particle swarm optimization model, the priorities of the tour route are calculated and finally the suggestion depth tour route and quick route tour routes are given considering the different tour demands of tourists. The results can offer constructive suggestions on how to design tour routes on the part of tourism enterprises and how to choose a proper tour route on the part of tourists.
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institution Kabale University
issn 1026-0226
1607-887X
language English
publishDate 2014-01-01
publisher Wiley
record_format Article
series Discrete Dynamics in Nature and Society
spelling doaj-art-1a3119e8dab048c9a298be64b04009b02025-02-03T05:59:16ZengWileyDiscrete Dynamics in Nature and Society1026-02261607-887X2014-01-01201410.1155/2014/603494603494Tour Route Multiobjective Optimization Design Based on the Tourist SatisfactionYan Han0Hongzhi Guan1Jiaying Duan2Key laboratory of Traffic Engineering, Beijing University of Technology, Beijing 100124, ChinaKey laboratory of Traffic Engineering, Beijing University of Technology, Beijing 100124, ChinaKey laboratory of Traffic Engineering, Beijing University of Technology, Beijing 100124, ChinaThe question prompted is how to design the tour route to make the tourists get the maximum satisfactions considering the tourists’ demand. The influence factors of the tour route choices of tourists were analyzed and tourists’ behavior characteristics and psychological preferences were regarded as the important influence factors based on the tourist behavioral theories. A questionnaire of tourists’ tour route information and satisfaction degree was carried out. Some information about the scene spot and tourists demand and tour behaviors characteristic such as visit frequency, number of attractions visited was obtained and analyzed. Based on the convey datum, tour routes multiobjective optimization functions were prompted for the tour route design regarding the maximum satisfaction and the minimum tour distance as the optimal objective. The available routes are listed and categorized. Based on the particle swarm optimization model, the priorities of the tour route are calculated and finally the suggestion depth tour route and quick route tour routes are given considering the different tour demands of tourists. The results can offer constructive suggestions on how to design tour routes on the part of tourism enterprises and how to choose a proper tour route on the part of tourists.http://dx.doi.org/10.1155/2014/603494
spellingShingle Yan Han
Hongzhi Guan
Jiaying Duan
Tour Route Multiobjective Optimization Design Based on the Tourist Satisfaction
Discrete Dynamics in Nature and Society
title Tour Route Multiobjective Optimization Design Based on the Tourist Satisfaction
title_full Tour Route Multiobjective Optimization Design Based on the Tourist Satisfaction
title_fullStr Tour Route Multiobjective Optimization Design Based on the Tourist Satisfaction
title_full_unstemmed Tour Route Multiobjective Optimization Design Based on the Tourist Satisfaction
title_short Tour Route Multiobjective Optimization Design Based on the Tourist Satisfaction
title_sort tour route multiobjective optimization design based on the tourist satisfaction
url http://dx.doi.org/10.1155/2014/603494
work_keys_str_mv AT yanhan tourroutemultiobjectiveoptimizationdesignbasedonthetouristsatisfaction
AT hongzhiguan tourroutemultiobjectiveoptimizationdesignbasedonthetouristsatisfaction
AT jiayingduan tourroutemultiobjectiveoptimizationdesignbasedonthetouristsatisfaction