Artificial Intelligence in Public Relations and Communication Management: Perspectives of Ghanaian Professionals
Artificial intelligence (AI) is presently transforming society and industries with significant implications for the public relations and communication profession. However, scholarship on this subject in Africa is lacking. This paper addresses this gap by investigating AI in the public relations and...
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Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
University of Johannesburg
2024-07-01
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Series: | Communicare |
Subjects: | |
Online Access: | https://journals.uj.ac.za/index.php/jcsa/article/view/2506 |
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