Exploring User Experience in Virtual Industrial Heritage Platforms: Impact of Cultural Identity, Functional Clarity, Scene Interactivity, and Narrative Quality

This study aims to investigate the key factors influencing user experience in the design of virtual interactive platforms for the preservation of industrial heritage within the context of digitalization. In the literature review, this paper introduces a theoretical model comprising five latent varia...

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Main Authors: Qi Zhou, Shuqi Wang, Jinglin Wang
Format: Article
Language:English
Published: MDPI AG 2025-01-01
Series:Buildings
Subjects:
Online Access:https://www.mdpi.com/2075-5309/15/2/253
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author Qi Zhou
Shuqi Wang
Jinglin Wang
author_facet Qi Zhou
Shuqi Wang
Jinglin Wang
author_sort Qi Zhou
collection DOAJ
description This study aims to investigate the key factors influencing user experience in the design of virtual interactive platforms for the preservation of industrial heritage within the context of digitalization. In the literature review, this paper introduces a theoretical model comprising five latent variables: cultural identity, functional clarity, scenario interactivity, narrative quality, and user experience. To construct and validate the model, the author employed structural equation modeling (SEM) to analyze data from 323 valid questionnaires collected in China. The validation of the SEM model led to conclusions regarding the impact of each latent variable on user experience. The results indicate that cultural identity, functional clarity, scene interactivity, and narrative quality significantly affect user experience and play a critical role in enhancing user experience on virtual platforms. To validate this theoretical framework, the study employs the virtual interactive platform of Hanyang Ironworks as a case study, examining how these factors manifest in practical scenarios and their specific impact on platform design. The findings reveal that a strong sense of cultural identity, clear functional design, interactive scenes, and a well-structured narrative are the core factors that enhance user experience on virtual industrial heritage platforms. This research provides both theoretical support for the digital preservation of industrial heritage and practical insights for the design of virtual platforms. The study improves virtual interactions with industrial heritage and informs future research and applications.
format Article
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institution Kabale University
issn 2075-5309
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publishDate 2025-01-01
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spelling doaj-art-166fa79aeabd4087b413555600419e6f2025-01-24T13:26:21ZengMDPI AGBuildings2075-53092025-01-0115225310.3390/buildings15020253Exploring User Experience in Virtual Industrial Heritage Platforms: Impact of Cultural Identity, Functional Clarity, Scene Interactivity, and Narrative QualityQi Zhou0Shuqi Wang1Jinglin Wang2School of Industrial Design, Hubei University of Technology, Wuhan 430068, ChinaSchool of Industrial Design, Hubei University of Technology, Wuhan 430068, ChinaSchool of Industrial Design, Hubei University of Technology, Wuhan 430068, ChinaThis study aims to investigate the key factors influencing user experience in the design of virtual interactive platforms for the preservation of industrial heritage within the context of digitalization. In the literature review, this paper introduces a theoretical model comprising five latent variables: cultural identity, functional clarity, scenario interactivity, narrative quality, and user experience. To construct and validate the model, the author employed structural equation modeling (SEM) to analyze data from 323 valid questionnaires collected in China. The validation of the SEM model led to conclusions regarding the impact of each latent variable on user experience. The results indicate that cultural identity, functional clarity, scene interactivity, and narrative quality significantly affect user experience and play a critical role in enhancing user experience on virtual platforms. To validate this theoretical framework, the study employs the virtual interactive platform of Hanyang Ironworks as a case study, examining how these factors manifest in practical scenarios and their specific impact on platform design. The findings reveal that a strong sense of cultural identity, clear functional design, interactive scenes, and a well-structured narrative are the core factors that enhance user experience on virtual industrial heritage platforms. This research provides both theoretical support for the digital preservation of industrial heritage and practical insights for the design of virtual platforms. The study improves virtual interactions with industrial heritage and informs future research and applications.https://www.mdpi.com/2075-5309/15/2/253industrial heritageimmersive virtual realityuser experiencestructural equation modeling
spellingShingle Qi Zhou
Shuqi Wang
Jinglin Wang
Exploring User Experience in Virtual Industrial Heritage Platforms: Impact of Cultural Identity, Functional Clarity, Scene Interactivity, and Narrative Quality
Buildings
industrial heritage
immersive virtual reality
user experience
structural equation modeling
title Exploring User Experience in Virtual Industrial Heritage Platforms: Impact of Cultural Identity, Functional Clarity, Scene Interactivity, and Narrative Quality
title_full Exploring User Experience in Virtual Industrial Heritage Platforms: Impact of Cultural Identity, Functional Clarity, Scene Interactivity, and Narrative Quality
title_fullStr Exploring User Experience in Virtual Industrial Heritage Platforms: Impact of Cultural Identity, Functional Clarity, Scene Interactivity, and Narrative Quality
title_full_unstemmed Exploring User Experience in Virtual Industrial Heritage Platforms: Impact of Cultural Identity, Functional Clarity, Scene Interactivity, and Narrative Quality
title_short Exploring User Experience in Virtual Industrial Heritage Platforms: Impact of Cultural Identity, Functional Clarity, Scene Interactivity, and Narrative Quality
title_sort exploring user experience in virtual industrial heritage platforms impact of cultural identity functional clarity scene interactivity and narrative quality
topic industrial heritage
immersive virtual reality
user experience
structural equation modeling
url https://www.mdpi.com/2075-5309/15/2/253
work_keys_str_mv AT qizhou exploringuserexperienceinvirtualindustrialheritageplatformsimpactofculturalidentityfunctionalclaritysceneinteractivityandnarrativequality
AT shuqiwang exploringuserexperienceinvirtualindustrialheritageplatformsimpactofculturalidentityfunctionalclaritysceneinteractivityandnarrativequality
AT jinglinwang exploringuserexperienceinvirtualindustrialheritageplatformsimpactofculturalidentityfunctionalclaritysceneinteractivityandnarrativequality