SUPPLIER-CUSTOMER RELATIONSHIP PERFORMANCE IN CONSTRUCTION INDUSTRY

SUPPLIER-CUSTOMER RELATIONSHIP PERFORMANCE IN CONSTRUCTION INDUSTRY

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Relacje biznesowe postrzegane są jako czynniki posiadający wpływ na wydajność, jednak niewiele wiadomo o naturze i jakość wydajności. Celem artykułu jest ukazanie wydajności relacyjnej (zoperacjonalizowanej na podstawie skali B2B RELPERF) menedżerów sprzedaży. Badanie zostało przeprowadzone wśród fi...

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Bibliographic Details
Main Author:	Marek Zieliński
Format:	Article
Language:	English
Published:	Wydawnictwo SGGW - Warsaw University of Life Sciences Press 2013-12-01
Series:	Polityki Europejskie, Finanse i Marketing
Online Access:	https://pefim.sggw.pl/article/view/4828
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