Rileggendo “Folklore e profitto”. Patrimoni immateriali, mercati, turismo

Starting from the anticipatory notes of Luigi M. Lombardi Satriani’s Folklore e profitto [1973], the paper seeks to critically articulate the interesting relation between cultural heritage, capitalistic market and mass media, updating the analysis, also, to the most recent forms of the use of media...

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Main Author: Letizia Bindi
Format: Article
Language:English
Published: CLUEB 2014-04-01
Series:EtnoAntropologia
Subjects:
Online Access:https://rivisteclueb.it/index.php/etnoantropologia/article/view/97
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author Letizia Bindi
author_facet Letizia Bindi
author_sort Letizia Bindi
collection DOAJ
description Starting from the anticipatory notes of Luigi M. Lombardi Satriani’s Folklore e profitto [1973], the paper seeks to critically articulate the interesting relation between cultural heritage, capitalistic market and mass media, updating the analysis, also, to the most recent forms of the use of media in promoting and valorizing such traditions. What emerges is a twist of cultural heritage toward consumerism that imposes to anthropologists and cultural heritage scholars new challenges and questions and a late-modern rethinking of critical categories as commodification, alienation and fetishization. A central question, finally, arises about who and what should be today the social actors asked to decide about these processes of cultural manipulation in the new post-industrial and globalized scenario, characterized, inter alia, from a generalized economic crisis. 
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series EtnoAntropologia
spelling doaj-art-1491ca585aff428d81b1354a20a11c2f2025-02-04T03:45:16ZengCLUEBEtnoAntropologia2284-01762014-04-0121Rileggendo “Folklore e profitto”. Patrimoni immateriali, mercati, turismoLetizia Bindi0Università degli Studi del Molise Starting from the anticipatory notes of Luigi M. Lombardi Satriani’s Folklore e profitto [1973], the paper seeks to critically articulate the interesting relation between cultural heritage, capitalistic market and mass media, updating the analysis, also, to the most recent forms of the use of media in promoting and valorizing such traditions. What emerges is a twist of cultural heritage toward consumerism that imposes to anthropologists and cultural heritage scholars new challenges and questions and a late-modern rethinking of critical categories as commodification, alienation and fetishization. A central question, finally, arises about who and what should be today the social actors asked to decide about these processes of cultural manipulation in the new post-industrial and globalized scenario, characterized, inter alia, from a generalized economic crisis.  https://rivisteclueb.it/index.php/etnoantropologia/article/view/97Intangible cultural heritagecommodificationmediatourismpolitics of the territory
spellingShingle Letizia Bindi
Rileggendo “Folklore e profitto”. Patrimoni immateriali, mercati, turismo
EtnoAntropologia
Intangible cultural heritage
commodification
media
tourism
politics of the territory
title Rileggendo “Folklore e profitto”. Patrimoni immateriali, mercati, turismo
title_full Rileggendo “Folklore e profitto”. Patrimoni immateriali, mercati, turismo
title_fullStr Rileggendo “Folklore e profitto”. Patrimoni immateriali, mercati, turismo
title_full_unstemmed Rileggendo “Folklore e profitto”. Patrimoni immateriali, mercati, turismo
title_short Rileggendo “Folklore e profitto”. Patrimoni immateriali, mercati, turismo
title_sort rileggendo folklore e profitto patrimoni immateriali mercati turismo
topic Intangible cultural heritage
commodification
media
tourism
politics of the territory
url https://rivisteclueb.it/index.php/etnoantropologia/article/view/97
work_keys_str_mv AT letiziabindi rileggendofolkloreeprofittopatrimoniimmaterialimercatiturismo