Toward the development of dynamic innovation capabilities in a hospitality industry: A case study in glamping service provider

This research aims to identify the elements of dynamic innovation capabilities for glamping, with the goal of overcoming challenges in producing service designs aligned with customer preferences. The parties involved in glamping service design are also difficult to identify, hindering the optimal p...

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Main Authors: Anjar Priyono, Siti Nurulhuda Binti Nordin, Syadiyah Abdul Shukor
Format: Article
Language:English
Published: Universitas Islam Indonesia, Faculty of Business and Economics, Department of Management 2025-02-01
Series:Asian Management and Business Review
Subjects:
Online Access:https://journal.uii.ac.id/AMBR/article/view/36670
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author Anjar Priyono
Siti Nurulhuda Binti Nordin
Syadiyah Abdul Shukor
author_facet Anjar Priyono
Siti Nurulhuda Binti Nordin
Syadiyah Abdul Shukor
author_sort Anjar Priyono
collection DOAJ
description This research aims to identify the elements of dynamic innovation capabilities for glamping, with the goal of overcoming challenges in producing service designs aligned with customer preferences. The parties involved in glamping service design are also difficult to identify, hindering the optimal product development process. This study employs a qualitative case study approach to explore how glamping operators respond to changes in consumer preferences. Data collection was conducted using various techniques – i.e., interviews, observations, and focus group discussions – to maintain validity, and a series of case study protocols were prepared to ensure reliability. The findings indicate that the case study firm must continuously acquire tangible and intangible resources to pursue innovation. Notably, innovation is a moving target that requires constant changes. Resources will determine organizational capabilities, which subsequently govern the feasible strategic options. Firms may have various strategic choices for pursuing innovation, but success is determined by their capabilities. In other words, capabilities constraint for strategy execution. As this research is exploratory and conducted within a single company, it has limited generalizability. Future research could follow up by testing the findings through surveys.
format Article
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institution Kabale University
issn 2775-202X
language English
publishDate 2025-02-01
publisher Universitas Islam Indonesia, Faculty of Business and Economics, Department of Management
record_format Article
series Asian Management and Business Review
spelling doaj-art-118044ff54fb4061b7eb5426ab86544a2025-02-05T08:57:00ZengUniversitas Islam Indonesia, Faculty of Business and Economics, Department of ManagementAsian Management and Business Review2775-202X2025-02-0151Toward the development of dynamic innovation capabilities in a hospitality industry: A case study in glamping service providerAnjar Priyono0Siti Nurulhuda Binti Nordin1Syadiyah Abdul Shukor2Department of Management, Faculty of Business and Economics, Universitas Islam Indonesia, Yogyakarta, IndonesiaUniversiti Sains Islam MalaysiaUniversiti Sains Islam Malaysia This research aims to identify the elements of dynamic innovation capabilities for glamping, with the goal of overcoming challenges in producing service designs aligned with customer preferences. The parties involved in glamping service design are also difficult to identify, hindering the optimal product development process. This study employs a qualitative case study approach to explore how glamping operators respond to changes in consumer preferences. Data collection was conducted using various techniques – i.e., interviews, observations, and focus group discussions – to maintain validity, and a series of case study protocols were prepared to ensure reliability. The findings indicate that the case study firm must continuously acquire tangible and intangible resources to pursue innovation. Notably, innovation is a moving target that requires constant changes. Resources will determine organizational capabilities, which subsequently govern the feasible strategic options. Firms may have various strategic choices for pursuing innovation, but success is determined by their capabilities. In other words, capabilities constraint for strategy execution. As this research is exploratory and conducted within a single company, it has limited generalizability. Future research could follow up by testing the findings through surveys. https://journal.uii.ac.id/AMBR/article/view/36670Dynamic capabilitiesInnovation capabilitiesService innovationCollaborative value creationBusiness model
spellingShingle Anjar Priyono
Siti Nurulhuda Binti Nordin
Syadiyah Abdul Shukor
Toward the development of dynamic innovation capabilities in a hospitality industry: A case study in glamping service provider
Asian Management and Business Review
Dynamic capabilities
Innovation capabilities
Service innovation
Collaborative value creation
Business model
title Toward the development of dynamic innovation capabilities in a hospitality industry: A case study in glamping service provider
title_full Toward the development of dynamic innovation capabilities in a hospitality industry: A case study in glamping service provider
title_fullStr Toward the development of dynamic innovation capabilities in a hospitality industry: A case study in glamping service provider
title_full_unstemmed Toward the development of dynamic innovation capabilities in a hospitality industry: A case study in glamping service provider
title_short Toward the development of dynamic innovation capabilities in a hospitality industry: A case study in glamping service provider
title_sort toward the development of dynamic innovation capabilities in a hospitality industry a case study in glamping service provider
topic Dynamic capabilities
Innovation capabilities
Service innovation
Collaborative value creation
Business model
url https://journal.uii.ac.id/AMBR/article/view/36670
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AT syadiyahabdulshukor towardthedevelopmentofdynamicinnovationcapabilitiesinahospitalityindustryacasestudyinglampingserviceprovider