Developing a model of interactions between society and brands based on socio-cultural theory
Introduction: Interactions between the society and the brand can play an essential role in society's attitude and behavior towards the brand. Aim: The purpose of this study was to developing a model of community interactions and sports brands of Premier League football clubs based on social-cu...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Kurdistan University of Medical Scienses
2024-09-01
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| Series: | روانشناسی و روانپزشکی شناخت |
| Subjects: | |
| Online Access: | https://shenakht.muk.ac.ir/article-1-2096-en.html |
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