Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia
This study analyzes the development of a leading sector in the creative industry in Banten Province, namely Kriya or Craft. The study used a qualitative descriptive method by conducting a survey of creative industry players in Banten province. Primary data is obtained by interviews and questionnaire...
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Indonesian Institute for Counseling, Education and Therapy (IICET)
2023-09-01
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Series: | JPPI (Jurnal Penelitian Pendidikan Indonesia) |
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Online Access: | https://jurnal.iicet.org/index.php/jppi/article/view/2060 |
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author | Muhtarom Muhtarom Moh Sofyan Budiarto Sugeng Setyadi Muhlisin Muhlisin Yunia Rahayuningsih |
author_facet | Muhtarom Muhtarom Moh Sofyan Budiarto Sugeng Setyadi Muhlisin Muhlisin Yunia Rahayuningsih |
author_sort | Muhtarom Muhtarom |
collection | DOAJ |
description | This study analyzes the development of a leading sector in the creative industry in Banten Province, namely Kriya or Craft. The study used a qualitative descriptive method by conducting a survey of creative industry players in Banten province. Primary data is obtained by interviews and questionnaires while secondary data is obtained from relevant data, literature, and other sources. Data analysis using SWOT to determine the factors of strength, weakness, opportunities, and threats based on the selected indicators. After the measurement of strength, weakness, threat, and opportunity were obtained then entered into the EFAS and IFAS Matrix table by scoring each identified factor. The results of the study showing the position of the Craft Industry based on local potential in Banten Province depend on cell 5a (2.04; 2.47) so that the strategy taken is a stable growth (Growth) strategy, namely concentration through horizontal assistance. Provincial governments can integrate horizontal strategies in the development of the creative economy through 1) Regional policy for sustainable craft creative industry development; 2) Optimizing HR capacity and assets; 3) Improving market access for crafts (kriya) products; 4) Conducting training that focuses on continuity and on target; 5) Improving the mindset of creative industry player; 6) Developing a pattern of partnership cooperation. |
format | Article |
id | doaj-art-0a47d03c2bee42bcbc848aa2fc98bd04 |
institution | Kabale University |
issn | 2477-8524 2502-8103 |
language | English |
publishDate | 2023-09-01 |
publisher | Indonesian Institute for Counseling, Education and Therapy (IICET) |
record_format | Article |
series | JPPI (Jurnal Penelitian Pendidikan Indonesia) |
spelling | doaj-art-0a47d03c2bee42bcbc848aa2fc98bd042025-01-27T12:24:49ZengIndonesian Institute for Counseling, Education and Therapy (IICET)JPPI (Jurnal Penelitian Pendidikan Indonesia)2477-85242502-81032023-09-01931260126410.29210/0202320601418Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten IndonesiaMuhtarom Muhtarom0Moh Sofyan Budiarto1Sugeng Setyadi2Muhlisin Muhlisin3Yunia Rahayuningsih4Universitas TerbukaRegional Development Planning Agency of Provinsi BantenUniversity of Sultan Ageng TirtayasaRegional Development Planning Agency of Provinsi BantenRegional Development Planning Agency of Provinsi BantenThis study analyzes the development of a leading sector in the creative industry in Banten Province, namely Kriya or Craft. The study used a qualitative descriptive method by conducting a survey of creative industry players in Banten province. Primary data is obtained by interviews and questionnaires while secondary data is obtained from relevant data, literature, and other sources. Data analysis using SWOT to determine the factors of strength, weakness, opportunities, and threats based on the selected indicators. After the measurement of strength, weakness, threat, and opportunity were obtained then entered into the EFAS and IFAS Matrix table by scoring each identified factor. The results of the study showing the position of the Craft Industry based on local potential in Banten Province depend on cell 5a (2.04; 2.47) so that the strategy taken is a stable growth (Growth) strategy, namely concentration through horizontal assistance. Provincial governments can integrate horizontal strategies in the development of the creative economy through 1) Regional policy for sustainable craft creative industry development; 2) Optimizing HR capacity and assets; 3) Improving market access for crafts (kriya) products; 4) Conducting training that focuses on continuity and on target; 5) Improving the mindset of creative industry player; 6) Developing a pattern of partnership cooperation.https://jurnal.iicet.org/index.php/jppi/article/view/2060policy developmentcreative industriescreative economybanten province |
spellingShingle | Muhtarom Muhtarom Moh Sofyan Budiarto Sugeng Setyadi Muhlisin Muhlisin Yunia Rahayuningsih Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia JPPI (Jurnal Penelitian Pendidikan Indonesia) policy development creative industries creative economy banten province |
title | Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia |
title_full | Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia |
title_fullStr | Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia |
title_full_unstemmed | Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia |
title_short | Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia |
title_sort | analysis of crafts kriya creative industries a case study of policy development in banten indonesia |
topic | policy development creative industries creative economy banten province |
url | https://jurnal.iicet.org/index.php/jppi/article/view/2060 |
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