Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia

This study analyzes the development of a leading sector in the creative industry in Banten Province, namely Kriya or Craft. The study used a qualitative descriptive method by conducting a survey of creative industry players in Banten province. Primary data is obtained by interviews and questionnaire...

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Main Authors: Muhtarom Muhtarom, Moh Sofyan Budiarto, Sugeng Setyadi, Muhlisin Muhlisin, Yunia Rahayuningsih
Format: Article
Language:English
Published: Indonesian Institute for Counseling, Education and Therapy (IICET) 2023-09-01
Series:JPPI (Jurnal Penelitian Pendidikan Indonesia)
Subjects:
Online Access:https://jurnal.iicet.org/index.php/jppi/article/view/2060
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author Muhtarom Muhtarom
Moh Sofyan Budiarto
Sugeng Setyadi
Muhlisin Muhlisin
Yunia Rahayuningsih
author_facet Muhtarom Muhtarom
Moh Sofyan Budiarto
Sugeng Setyadi
Muhlisin Muhlisin
Yunia Rahayuningsih
author_sort Muhtarom Muhtarom
collection DOAJ
description This study analyzes the development of a leading sector in the creative industry in Banten Province, namely Kriya or Craft. The study used a qualitative descriptive method by conducting a survey of creative industry players in Banten province. Primary data is obtained by interviews and questionnaires while secondary data is obtained from relevant data, literature, and other sources. Data analysis using SWOT to determine the factors of strength, weakness, opportunities, and threats based on the selected indicators. After the measurement of strength, weakness, threat, and opportunity were obtained then entered into the EFAS and IFAS Matrix table by scoring each identified factor. The results of the study showing the position of the Craft Industry based on local potential in Banten Province depend on cell 5a (2.04; 2.47) so that the strategy taken is a stable growth (Growth) strategy, namely concentration through horizontal assistance. Provincial governments can integrate horizontal strategies in the development of the creative economy through 1) Regional policy for sustainable craft creative industry development; 2) Optimizing HR capacity and assets; 3) Improving market access for crafts (kriya) products; 4) Conducting training that focuses on continuity and on target; 5) Improving the mindset of creative industry player; 6) Developing a pattern of partnership cooperation.
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institution Kabale University
issn 2477-8524
2502-8103
language English
publishDate 2023-09-01
publisher Indonesian Institute for Counseling, Education and Therapy (IICET)
record_format Article
series JPPI (Jurnal Penelitian Pendidikan Indonesia)
spelling doaj-art-0a47d03c2bee42bcbc848aa2fc98bd042025-01-27T12:24:49ZengIndonesian Institute for Counseling, Education and Therapy (IICET)JPPI (Jurnal Penelitian Pendidikan Indonesia)2477-85242502-81032023-09-01931260126410.29210/0202320601418Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten IndonesiaMuhtarom Muhtarom0Moh Sofyan Budiarto1Sugeng Setyadi2Muhlisin Muhlisin3Yunia Rahayuningsih4Universitas TerbukaRegional Development Planning Agency of Provinsi BantenUniversity of Sultan Ageng TirtayasaRegional Development Planning Agency of Provinsi BantenRegional Development Planning Agency of Provinsi BantenThis study analyzes the development of a leading sector in the creative industry in Banten Province, namely Kriya or Craft. The study used a qualitative descriptive method by conducting a survey of creative industry players in Banten province. Primary data is obtained by interviews and questionnaires while secondary data is obtained from relevant data, literature, and other sources. Data analysis using SWOT to determine the factors of strength, weakness, opportunities, and threats based on the selected indicators. After the measurement of strength, weakness, threat, and opportunity were obtained then entered into the EFAS and IFAS Matrix table by scoring each identified factor. The results of the study showing the position of the Craft Industry based on local potential in Banten Province depend on cell 5a (2.04; 2.47) so that the strategy taken is a stable growth (Growth) strategy, namely concentration through horizontal assistance. Provincial governments can integrate horizontal strategies in the development of the creative economy through 1) Regional policy for sustainable craft creative industry development; 2) Optimizing HR capacity and assets; 3) Improving market access for crafts (kriya) products; 4) Conducting training that focuses on continuity and on target; 5) Improving the mindset of creative industry player; 6) Developing a pattern of partnership cooperation.https://jurnal.iicet.org/index.php/jppi/article/view/2060policy developmentcreative industriescreative economybanten province
spellingShingle Muhtarom Muhtarom
Moh Sofyan Budiarto
Sugeng Setyadi
Muhlisin Muhlisin
Yunia Rahayuningsih
Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia
JPPI (Jurnal Penelitian Pendidikan Indonesia)
policy development
creative industries
creative economy
banten province
title Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia
title_full Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia
title_fullStr Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia
title_full_unstemmed Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia
title_short Analysis of crafts (Kriya) creative industries: a case study of policy development in Banten Indonesia
title_sort analysis of crafts kriya creative industries a case study of policy development in banten indonesia
topic policy development
creative industries
creative economy
banten province
url https://jurnal.iicet.org/index.php/jppi/article/view/2060
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AT mohsofyanbudiarto analysisofcraftskriyacreativeindustriesacasestudyofpolicydevelopmentinbantenindonesia
AT sugengsetyadi analysisofcraftskriyacreativeindustriesacasestudyofpolicydevelopmentinbantenindonesia
AT muhlisinmuhlisin analysisofcraftskriyacreativeindustriesacasestudyofpolicydevelopmentinbantenindonesia
AT yuniarahayuningsih analysisofcraftskriyacreativeindustriesacasestudyofpolicydevelopmentinbantenindonesia