Entrepreneurial Orientation in Mexican Microenterprises
Over the past 30 years research on Entrepreneurship Orientation (EO) has provided valuable information regarding strategy, entrepreneurship and aspects of performance at the firm-level. In the entrepreneurial universe, microenterprises play a very special role in the business context of the economy....
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| Format: | Article |
| Language: | English |
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Cognitione Foundation for the Dissemination of Knowledge and Science
2013-01-01
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| Series: | Journal of Entrepreneurship, Management and Innovation |
| Subjects: | |
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http://jemi.edu.pl/uploadedFiles/file/all-issues/vol9/issue3/JEMI_Vol_9_Issue_3_2013_Article_1.pdf
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| _version_ | 1832565487409561600 |
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| author | Héctor Montiel Campos Luis S. Alvarado Acuna José Pablo Nuno de la Parra Francisco A. Aguilar Valenzuela |
| author_facet | Héctor Montiel Campos Luis S. Alvarado Acuna José Pablo Nuno de la Parra Francisco A. Aguilar Valenzuela |
| author_sort | Héctor Montiel Campos |
| collection | DOAJ |
| description | Over the past 30 years research on Entrepreneurship Orientation (EO) has provided valuable information regarding strategy, entrepreneurship and aspects of performance at the firm-level. In the entrepreneurial universe, microenterprises play a very special role in the business context of the economy. However, they have not been relatively present in the EO research. This paper studies the EO-performance relationship in a group of microenterprises in Mexico and includes the Dominant Logic (DL) as a variable that moderates this relationship. The results indicate that risk taking, proactiveness and competitive aggressiveness variables from the EO influence the microenterprise performance. In addition, the external DL conceptualization moderates the EO-performance relationship. This paper shows the conclusions of the investigation as well as the limitations and identifies future research methods. |
| format | Article |
| id | doaj-art-07a4ff6d7f05441584b4088924225014 |
| institution | Kabale University |
| issn | 2299-7326 |
| language | English |
| publishDate | 2013-01-01 |
| publisher | Cognitione Foundation for the Dissemination of Knowledge and Science |
| record_format | Article |
| series | Journal of Entrepreneurship, Management and Innovation |
| spelling | doaj-art-07a4ff6d7f05441584b40889242250142025-02-03T01:07:24ZengCognitione Foundation for the Dissemination of Knowledge and ScienceJournal of Entrepreneurship, Management and Innovation2299-73262013-01-019352010.7341/2013931Entrepreneurial Orientation in Mexican MicroenterprisesHéctor Montiel Campos0Luis S. Alvarado Acuna1José Pablo Nuno de la Parra2Francisco A. Aguilar Valenzuela3 Universidad de las Americas Puebla Universidad Catolica del Norte Universidad Popular Autonoma del Estado de Puebla Centro de Investigacion an Alimentacion y Desarollo Over the past 30 years research on Entrepreneurship Orientation (EO) has provided valuable information regarding strategy, entrepreneurship and aspects of performance at the firm-level. In the entrepreneurial universe, microenterprises play a very special role in the business context of the economy. However, they have not been relatively present in the EO research. This paper studies the EO-performance relationship in a group of microenterprises in Mexico and includes the Dominant Logic (DL) as a variable that moderates this relationship. The results indicate that risk taking, proactiveness and competitive aggressiveness variables from the EO influence the microenterprise performance. In addition, the external DL conceptualization moderates the EO-performance relationship. This paper shows the conclusions of the investigation as well as the limitations and identifies future research methods. http://jemi.edu.pl/uploadedFiles/file/all-issues/vol9/issue3/JEMI_Vol_9_Issue_3_2013_Article_1.pdf entrepreneurial orientationdominant loginfirm performancemicroenterprises |
| spellingShingle | Héctor Montiel Campos Luis S. Alvarado Acuna José Pablo Nuno de la Parra Francisco A. Aguilar Valenzuela Entrepreneurial Orientation in Mexican Microenterprises Journal of Entrepreneurship, Management and Innovation entrepreneurial orientation dominant login firm performance microenterprises |
| title | Entrepreneurial Orientation in Mexican Microenterprises |
| title_full | Entrepreneurial Orientation in Mexican Microenterprises |
| title_fullStr | Entrepreneurial Orientation in Mexican Microenterprises |
| title_full_unstemmed | Entrepreneurial Orientation in Mexican Microenterprises |
| title_short | Entrepreneurial Orientation in Mexican Microenterprises |
| title_sort | entrepreneurial orientation in mexican microenterprises |
| topic | entrepreneurial orientation dominant login firm performance microenterprises |
| url |
http://jemi.edu.pl/uploadedFiles/file/all-issues/vol9/issue3/JEMI_Vol_9_Issue_3_2013_Article_1.pdf
|
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