The development of tourism in Russia based on the event - events

The possibility of increasing tourist traffic to the Russian regions based on the development of event tourism has considered. The advantages of developing event events for the host region have shown. The following types of tourism have highlighted: festivals, carnivals, parades, celebrations; confe...

Full description

Saved in:
Bibliographic Details
Main Author: V. A. Zhukov
Format: Article
Language:Russian
Published: State University of Management 2018-12-01
Series:Управление
Subjects:
Online Access:https://upravlenie.guu.ru/jour/article/view/53
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1832541336077598720
author V. A. Zhukov
author_facet V. A. Zhukov
author_sort V. A. Zhukov
collection DOAJ
description The possibility of increasing tourist traffic to the Russian regions based on the development of event tourism has considered. The advantages of developing event events for the host region have shown. The following types of tourism have highlighted: festivals, carnivals, parades, celebrations; conferences, forums, symposia, round tables; seminars, trainings, advanced training courses; sport competitions; concerts, film screenings, theater productions; anniversaries, weddings, celebrations; exhibitions, fairs, trade shows, presentations, business openings, receptions, events related to brand promotion, etc. The problems of modern development of inbound foreign tourism in Russia have analysed: the decline in the share of foreign tourists, the independent organization of recreation in Russia without the involvement of travel companies, the short period of stay in the country. It has revealed that the main source of development of Russian tourism is currently domestic tourism. This fact indicates the prospects for the development of the event market to attract tourists to the Russian regions. On specific examples from the experience of the сarrying World Cup 2018, the positive impact of event tourism on the growth of profitability in the sphere of hotel services has shown. An analysis of the carrying World Cup on the example of St. Petersburg also has revealed, that not all regions of Russia showed an expected increase in profitability. This сircumstance testifies the need for serious marketing research of consumer demand for holding event events. A positive experience in the development of tourism in certain Russian regions - in St. Petersburg and the Vladimir region, which actively use various kinds of festivals and holidays to attract Russian and foreign tourists in order to increase revenues of regional hotels and tourism industry and replenish the local budget, has adduced.
format Article
id doaj-art-057c48ea441940c483569972cfc36488
institution Kabale University
issn 2309-3633
2713-1645
language Russian
publishDate 2018-12-01
publisher State University of Management
record_format Article
series Управление
spelling doaj-art-057c48ea441940c483569972cfc364882025-02-04T09:04:37ZrusState University of ManagementУправление2309-36332713-16452018-12-0164162010.26425/2309-3633-2018-4-16-2053The development of tourism in Russia based on the event - eventsV. A. Zhukov0Государственный университет управленияThe possibility of increasing tourist traffic to the Russian regions based on the development of event tourism has considered. The advantages of developing event events for the host region have shown. The following types of tourism have highlighted: festivals, carnivals, parades, celebrations; conferences, forums, symposia, round tables; seminars, trainings, advanced training courses; sport competitions; concerts, film screenings, theater productions; anniversaries, weddings, celebrations; exhibitions, fairs, trade shows, presentations, business openings, receptions, events related to brand promotion, etc. The problems of modern development of inbound foreign tourism in Russia have analysed: the decline in the share of foreign tourists, the independent organization of recreation in Russia without the involvement of travel companies, the short period of stay in the country. It has revealed that the main source of development of Russian tourism is currently domestic tourism. This fact indicates the prospects for the development of the event market to attract tourists to the Russian regions. On specific examples from the experience of the сarrying World Cup 2018, the positive impact of event tourism on the growth of profitability in the sphere of hotel services has shown. An analysis of the carrying World Cup on the example of St. Petersburg also has revealed, that not all regions of Russia showed an expected increase in profitability. This сircumstance testifies the need for serious marketing research of consumer demand for holding event events. A positive experience in the development of tourism in certain Russian regions - in St. Petersburg and the Vladimir region, which actively use various kinds of festivals and holidays to attract Russian and foreign tourists in order to increase revenues of regional hotels and tourism industry and replenish the local budget, has adduced.https://upravlenie.guu.ru/jour/article/view/53event eventsevent tourismevent tourismhotel and tourism industry objectshotelshotel loading
spellingShingle V. A. Zhukov
The development of tourism in Russia based on the event - events
Управление
event events
event tourism
event tourism
hotel and tourism industry objects
hotels
hotel loading
title The development of tourism in Russia based on the event - events
title_full The development of tourism in Russia based on the event - events
title_fullStr The development of tourism in Russia based on the event - events
title_full_unstemmed The development of tourism in Russia based on the event - events
title_short The development of tourism in Russia based on the event - events
title_sort development of tourism in russia based on the event events
topic event events
event tourism
event tourism
hotel and tourism industry objects
hotels
hotel loading
url https://upravlenie.guu.ru/jour/article/view/53
work_keys_str_mv AT vazhukov thedevelopmentoftourisminrussiabasedontheeventevents
AT vazhukov developmentoftourisminrussiabasedontheeventevents