STATISTICAL METHODS AS A BASIS OF MARKETING INVESTIGATIONS
The assesses the volume and dynamics of marketing research in Russia over the past ten years which are one of the most interesting and popular marketing tools has been done. The comparative analysis of market research volume dynamics with the dynamics of the main macroeconomic indicators in comparab...
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Main Authors: | V. Bogdanova, M. Bogdanova, L. Parshintseva |
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Format: | Article |
Language: | English |
Published: |
Publishing House of the State University of Management
2018-04-01
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Series: | Вестник университета |
Subjects: | |
Online Access: | https://vestnik.guu.ru/jour/article/view/1000 |
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