A mixed methods exploration of self-presentation, authenticity, and role model function on Instagram: perspectives from female influencers in Germany
IntroductionSocial media influencers focussing on beauty, fashion, and fitness topics (BFFI) are important opinion leaders on Instagram. Nevertheless, they are criticized for their potential negative influence on their followers' physical and mental health due to their potentially biased self-p...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Frontiers Media S.A.
2025-01-01
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| Series: | Frontiers in Psychology |
| Subjects: | |
| Online Access: | https://www.frontiersin.org/articles/10.3389/fpsyg.2024.1472514/full |
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