INVESTIGATION OF THE WEB ANALYTICS ROLE IN IMPROVING THE EFFICIENCY OF THE ORGANIZATION`S PERFORMANCE
Web analytics allows you to collect and analyze information about visitors of Internet resources.The main metrics, used in web analytics, have been considered in the article, including domestic organizations in various fields of activity. The issue of increasing the profitability of an organization...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Publishing House of the State University of Management
2019-06-01
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| Series: | Вестник университета |
| Subjects: | |
| Online Access: | https://vestnik.guu.ru/jour/article/view/1459 |
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