Pritchard, M., Waldt, D. l. R. V. d., & Conradie, D. P. Response strategies to maintain emotional resonant brand reputations when targeted by user-generated brand parodies. University of Johannesburg.
Chicago Style (17th ed.) CitationPritchard, Maritha, De la Rey Van der Waldt, and David Pieter Conradie. Response Strategies to Maintain Emotional Resonant Brand Reputations When Targeted by User-generated Brand Parodies. University of Johannesburg.
MLA (9th ed.) CitationPritchard, Maritha, et al. Response Strategies to Maintain Emotional Resonant Brand Reputations When Targeted by User-generated Brand Parodies. University of Johannesburg.
Warning: These citations may not always be 100% accurate.