Basic Marketing : a marketing strategy planning approach /

Basic Marketing : a marketing strategy planning approach /

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Bibliographic Details
Main Author: Perreault, William D., Jr
Other Authors: Cannon, Joseph P. (Joint Author.), McCarthy, E. Jerome (Joint Author.)
Format: Book
Language:English
Published: New York : McGraw-Hill, c2014.
Edition:19th ed.
Online Access:View in OPAC
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