Showing 1 - 2 results of 2 for search 'Satesh Sookhai', query time: 0.01s Refine Results
  1. 1
    REVIEWING THE IMPACT OF COUNTRY-OF-ORIGIN ON CONSUMER PURCHASE INTENTION : THE ROLE OF CELEBRITY ENDORSEMENT IN EXISTING LITERATURE

    REVIEWING THE IMPACT OF COUNTRY-OF-ORIGIN ON CONSUMER PURCHASE INTENTION : THE ROLE OF CELEBRITY ENDORSEMENT IN EXISTING LITERATURE by Shanzara Khan, Satesh Sookhai

    Published 2025-07-01
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  2. 2
    Generative AI for business sustainability: Examining usability, usefulness, and triple bottom line impacts in small and medium enterprises

    Generative AI for business sustainability: Examining usability, usefulness, and triple bottom line impacts in small and medium enterprises by Priscilla Bahaw, David Forgenie, Ghulfam Sadiq, Satesh Sookhai

    Published 2025-12-01
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