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Salvador Del Barrio-García
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Salvador Del Barrio-García
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Salvador Del Barrio-García
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Cross-cultural comparison of the relationships among perceived risk online, perceived usability and satisfaction during browsing of a tourist website
by
Juan Miguel Alcántara-Pilar
,
Salvador Del Barrio-García
,
Esmeralda Crespo-Almendros
Published 2015-01-01
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2
What type of online sales promotion do airline users prefer? Analysis of the moderating role of users’ online experience level
by
Esmeralda Crespo-Almendros
,
Salvador Del Barrio-García
,
Juan Miguel Alcántara-Pilar
Published 2015-01-01
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3
Individual cultural values as determinants of the attitudinal process in the restaurant: a different perspective for understanding brand equity formation
by
María Eugenia Rodríguez-López
,
Juan Miguel Alcántara-Pilar
,
Salvador Del Barrio-García
Published 2023-01-01
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4
Enhancing consumer attitudes toward a website as a contributing factor in business success
by
Juan Miguel Alcántara-Pilar
,
Francisco Javier Blanco-Encomienda
,
Mª Eugenia Rodríguez-López
,
Salvador Del Barrio-García
Published 2018-01-01
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