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    The Role of Digital ESG Practices in Shaping Brand Perception and Consumer Engagement in the Beauty Industry

    The Role of Digital ESG Practices in Shaping Brand Perception and Consumer Engagement in the Beauty Industry by Shakila Kousar, Jianguo Du, Muhammad Umair Wattoo

    Published 2025-08-01
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    Shaping E-commerce Experiences: Unraveling the Impact of Service Quality on Youth Customer Behavior in a Developing Nation

    Shaping E-commerce Experiences: Unraveling the Impact of Service Quality on Youth Customer Behavior in a Developing Nation by Muhammad Umair Wattoo, Jianguo Du, Fakhar Shahzad, Shakila Kousar

    Published 2025-01-01
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