Showing 1 - 2 results of 2 for search 'Baltezarević Radoslav', query time: 0.01s Refine Results
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    Negative effects of humor in marketing communications

    Negative effects of humor in marketing communications by Baltezarević Ivana, Baltezarević Radoslav

    Published 2023-01-01
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    The potential of artificial intelligence (AI) to improve electronic word-of-mouth's (eWOM) efficacy

    The potential of artificial intelligence (AI) to improve electronic word-of-mouth's (eWOM) efficacy by Baltezarević Radoslav V., Kwiatek Piotr B.

    Published 2024-01-01
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