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    The impact of social media marketing activities on brand loyalty and awareness: the mediating role of customer satisfaction in Yemen’s telecom industry

    The impact of social media marketing activities on brand loyalty and awareness: the mediating role of customer satisfaction in Yemen’s telecom industry by Aqel Al-Hujri, Mohammed A. Al-Hakimi, Salim Alshageri, Bhosle Vasant Keshavrao, Ibraheem Saleh Al Koliby

    Published 2025-12-01
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