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  1. 1
    ANTECEDENTS OF SMARTPHONE PURCHASE INTENTION

    ANTECEDENTS OF SMARTPHONE PURCHASE INTENTION by Safira Hanief Mardhotillah, Bentang Khoerunnisa, Aang Curatman

    Published 2025-05-01
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  2. 2
    Social Media Marketing and Electronic Word of Mouth at Coffee Shop: The Mediating Role of Brand Image on Purchasing Decisions

    Social Media Marketing and Electronic Word of Mouth at Coffee Shop: The Mediating Role of Brand Image on Purchasing Decisions by M Samsul Hidayat, Rayhan Abi Ramadhan, Aang Curatman

    Published 2025-07-01
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